读苑：集中展示三亚深耕“旅游+”市场，高质量推动三亚国际旅游胜地产业发展。
Reading Pavilion：Centralized displaying Sanya’s deep cultivation of “tourism +” market and promoting high-quality development of Sanya’s international tourist resort industry
中免太古里、华润超级万象城等旅游旗舰项目落户海棠湾，将打造成“世界级零售地标项目”。随着海南自贸港政策红利的不断释放及离岛免税政策的调整，大型商旅项目瞄准三亚旅游消费市场，中免太古里及华润超级万象城项目建成后，将带来更多的消费潜力，也将进一步提升海棠湾乃至三亚综合配套水平，同时吸引更多国际高端品牌在三亚布局，助力三亚打造国际旅游消费中心核心区和建设国际旅游胜地。
CDF Taikoo Li, China Resources MixC, and other tourism flagship projects have settled in Haitang Bay and will be built into “world-class retail landmark projects”. With continuous release of the policy dividends of Hainan Free Trade Port and adjustment of the offshore duty-free policy, large commercial and tourism projects are aiming at the tourism consumption market in Sanya, and the completion of CDF Taikoo Li and China Resources MixC projects will bring about more consumption potential and further enhance the supporting facilities of Haitang Bay and even Sanya, while at the same time, more international high-end brands will be gravitated to lay out in Sanya,helping Sanya build itself into an international tourism consumption center’s key area and the mecca of international tourism.
三亚积极践行“还景于民，还绿于民”的理念，推动大小洞天景区、鹿回头景区“免票入园”，以旅游转型发展增进人民群众获得感、幸福感，着力打造民生幸福标杆。近年来，三亚旅文集团及旗下天涯海角旅游发展公司深耕“旅游+文创”领域，充分利用景区发展空间，建设天涯文创院，并重点打造文化创意伴手礼——“天涯故事”，其网红打卡地天涯书局邀请了有着“最美书店设计师”之称的俞挺策划设计，力求打造文艺青年邂逅浪漫、安放心灵之所。在天涯书局，我们可以透过玻璃远眺星海，感受诗和远方。
Sanya actively practices the philosophy of “returning the scenery to the people, and bring back the green to the people”, promoting the practice of “free admission” to Daxiao Dongtian Tourist Area and Luhuitou Scenic Area, enhancing the people’s sense of contentment and happiness through tourism transformation and development, striving to create a benchmark of people’s well-being. In recent years, Sanya Tourism and Culture Investment Group Co., Ltd. and its subsidiary Sanya Tianyahaijiao Tourism Development Co., Ltd. have been cultivating deeply in the “tourism + cultural creation” sector, making full use of the development space endowed by the scenic spots to build Tianya Cultural and Creative Academy, focusing on creating the cultural and creative gift — “Tianya Story”；and its Internet celebrity check-in spot Tianya Bookstore invited Yu Ting, known as “the most beautiful bookstore designer”, to plan and design, striving to create a place for literary youth to encounter romance and rest their hearts. At Tianya Bookstore, we can look at the sea and stars through the glass and feel poetry and faraway places.
博后村是一个山水相依、风景宜人，发展特色热带滨海乡村民宿的黎族村庄，位于亚龙湾国家旅游度假区西南部，毗邻热带天堂森林公园，亚龙湾国际玫瑰谷、红峡谷高尔夫球场等坐落于村庄中。2013年，习近平总书记到亚龙湾国际玫瑰谷调研，提出“小康不小康，关键看老乡”重要论述；2018年9月，博后村被评为海南省五星级美丽乡村，近年来打造的各类民宿产品深受年轻一代喜爱。
Bohou Village, a Li ethnic village embraced by mountains and water, with pleasant scenery, is developing the business of characteristic tropical coastal rural homestays. It is located in the southwest of Yalong Bay National Tourism Resort, adjacent to Yalong Bay Tropical Forest Tourist Area, and Yalong Bay International Rose Valley, Red Canyon Golf Course, etc. are located in the village. In 2013, General Secretary Xi Jinping visited Yalong Bay International Rose Valley and made the important statement:“Moderate prosperity depends on the joint efforts of villagers”. In September 2018, Bohou Village was rated as a five-star beautiful village in Hainan Province, and the various kinds of home-stay products created in recent years are popular among the younger generation.
大茅远洋生态村背倚群山，自然生态资源丰富，并坐拥1200亩三农水库。以热带高效农业为基础，导入科技、教育、旅游、文创等行业优质资源，形成“农业+”多产业融合发展的模式，成为三亚新兴亲子旅游目的地，吸引了众多游客前往休闲观光、游览体验。
Sino-Nature Garden,leaning on the mountains, is rich in natural ecological resources and endowed with Sannong Reservoir of 1200 mu. Based on tropical high-efficiency agriculture, by introducing high-quality resources from science and technology, education, tourism and culture and creation, with a development model of “agriculture +” multi-industry integration taking shape, it has become an emerging parent-child tourism destination in Sanya, attracting many tourists to go for leisure and sightseeing, travel and experience.
三亚·亚特兰蒂斯坐落在风光旖旎的海棠湾，是以消失的亚特兰蒂斯大陆之谜为蓝本，匠心打造的海洋文化主题旅游度假目的地，融汇失落的空间水族馆、惊险刺激的水上冒险乐园、梦幻般的水底套房、精品购物大道、C秀剧场及度假酒店于一身，充满神话色彩和无限精彩，成为休闲度假的明星打卡胜地。在这里，可以满足您所有好奇心和度假梦想。
Atlantis Sanya,located in the beautiful Haitang Bay, is a marine culture themed resort destination based on the vanished mysterious continent of Atlantis, integrating the lost spatial aquarium with thrilling water adventure park, fantastic underwater suites, boutique shopping avenue, C-show theater and resort hotel. It is full of mythical colors and infinite excitement and has become the mecca for leisure and vacation. Here, you can satisfy all your curiosity and vacation dreams.
三亚海昌梦幻海洋不夜城是海南省重点旅游项目，一期占地面积23.25万㎡。项目整体涵盖了文化旅游、休闲度假、娱乐体验、创新商业等业态，以“海上丝绸之路”为主题，已经建设海棠湾、非洲海、波斯湾、孟加拉湾、爪哇海、南中国海、滨水长廊和梦幻海洋剧场8大主题区，13大娱乐项目、2大剧场秀、50余场环球风情演艺、8大主题餐厅，现有50余家特色餐饮以及30余家主题商品商铺，并引进海狮、海象、海豚等280余种海洋生物。
Sanya Haichang Fantasy Town is a key tourism project in Hainan, and its first phase covers an area of 232,500 square meters. The project includes cultural tourism, leisure and vacation, entertainment experience, innovative business and other business forms. With the “Maritime Silk Road” as the theme, there have been built 8 themed areas including Haitang Bay, African Sea, Persian Gulf, Bay of Bengal, Java Sea, South China Sea, Waterfront Promenade, and Dream Ocean Theater, 13 entertainment programs, 2 theater shows, over 50 global style performances, and 8 theme restaurants. Currently, there are more than 50 specialty restaurants and over 30 themed commodity stores, and more than 280 marine species such as sea lions, walruses, and dolphins have been introduced.
三亚丝路欢乐世界是陕旅集团走出陕西、立足海南的重要产业布局和重大文化项目。项目在旅游产品供给、大众旅游、智慧旅游、文旅科技融合等方面开创新格局，为三亚文旅消费增添了新亮点。这里有融合科技与艺术的“红动三亚”喷泉广场，音乐的律动伴您体验异域风情巡演；这里有梦幻的童话世界，《指环王》同款霍比特人小屋为您打开童话世界的大门；这里有丝路舞会狂欢派对、花车巡游、泼水狂欢等互动演艺。在这里，您能够享受到丰富游玩乐趣，不受时空限制而随心所欲，心之所向，皆能所达。
Sanya Silk Road Paradise is an important industrial layout and cultural project for Shaanxi Tourism Group to go out of Shaanxi and take a foothold in Hainan. The project has pioneered a new pattern in tourism product supply, mass tourism, intelligent tourism, and integration of culture and tourism with technologies, adding new highlights to culture and tourism consumption in Sanya. Here, you can appreciate the “Red Moving Sanya” fountain square—a fusion of technology and arts—with the rhythm of music accompanying you to experience the exotic tour; here, a dreamy fairy tale world is waiting for you to explore: Hobbit Hut in the same style as that in “Lord of the Rings” opens the door for you to a fairy tale world; and here, there are interactive performances such as Silk Road Dancing Party, Float Parade and Water Splashing Carnival. Here, you can enjoy abundant entertainment without being limited by time and space, and follow your heart's desires to achieve anything you want.
西岛又名玳瑁岛，全岛总面积 2.86平方公里，岛上风景秀丽、沙滩洁白，海水清澈见底，环岛海域为珊瑚礁国家级自然保护区，海底生长着大量美丽的珊瑚，聚集着各种色彩斑斓的热带海鱼，宛如一个巨大的热带海洋生态圈。岛上有牛王岛、景观大道、百年珊瑚老屋、女民兵文化馆、西岛文创馆、西岛古巷等景点，开设有潜水、拖曳伞、香蕉船、动感快艇等丰富海上项目。西岛渔村是一座有着500多年历史的古村落，100多间用珊瑚堆砌而成的老房屋是渔村最大的特色。现今保留原有建筑特色和文化韵味，具有渔村特色的旅租文化和餐饮文化极具开发潜力。
West Islet, also known as Tortoiseshell Island, has a total area of 2.86 square kilometers, boasting beautiful scenery, white sandy beaches and crystal-clear water. The marine area around the island is a national nature reserve for coral reefs, where many beautiful corals grow on the seabed, gathering various colorful tropical marine fish, just like a huge tropical marine ecosystem. On the island, there are attractions such as Niuwang Islet, Landscape Avenue, century-old coral houses, Women Militia Culture Museum, West Island Cultural and Creative Museum, and West Island ancient lanes. You can enjoy rich marine entertainments such as diving, parasailing, banana boats,and dynamic speedboats.West Island Fishing Village is an ancient village with a history of over 500 years, and more than 100 old houses made of corals are the biggest feature of the fishing village.Nowadays,the original architectural characteristics and cultural flavor are still retained, tourism and rental culture and catering culture with the characteristics of the fishing village have great development potential.
三亚海棠湾阳光壹酒店，是美国喜达屋资本集团旗下酒店集团。酒店以可持续发展的环保理念为主，设计灵感源自岛上的原始美景，辅以可再生素材和本土绿植，将绿色环保带进室内。酒店装饰大量使用当地可回收材料，如火山石、废弃船木、铁皮等。客房内使用回收物料并给予第二次生命：木制房卡、纸质衣架、可循环利用的木制便签本及回收酒瓶特制而成水杯等，充分将环保可持续化理念植入酒店日常运营和服务中。
1 Hotel Haitang Bay Sanya is affiliated to the hotel group of Starwood Capital Group. With sustainable development and environmental protection as its philosophy, inspired by the pristine beauty of the island and coupled with renewable materials and local green plants, the hotel brings indoor the philosophy of green environmental protection.Local recyclable materials (volcanic rocks, abandoned ship logs, iron sheets, etc.) are extensively employed in decoration of the hotel. The guest rooms employ recycled materials to give such materials a second life: wooden room cards, paper hangers, recyclable wooden notes and special water cups made from recycled wine bottles; and the philosophy of environmental protection and sustainability has been incorporated into the daily operation and service of the hotel.
